Joe Trippi – heralded on the cover of The New Republic as the man who “reinvented campaigning” – is widely recognized as one of America’s most influential media strategists. Joe and his team pioneered the empowerment message and the online community tools that have now become the basis for movement politics in the United States and all around the world.
In 2004, as the national campaign manager for Howard Dean’s presidential campaign, Joe organized what became the largest grassroots movement in presidential politics. Through his innovative use of the Internet for small-donor fundraising, “Dean for America” raised more money than any Democratic presidential campaign to that point – all with donations averaging less than $100. According to The Atlantic magazine, Trippi’s influence on political organizing has been profound and lasting, with “every single campaign” now using “Trippi-patented tactics.”
Joe has consulted with a number of leading nonprofits and corporations including the Humane Society of the United States, the American Cancer Society, Best Friends Animal Society, the National Wildlife Federation, Toyota, DaimlerChrysler, IBM, and Research In Motion.
Joe is the author of “The Revolution Will Not Be Televised: Democracy, the Internet and the Overthrow of Everything,” the story of how his revolutionary use of the Internet combined with an impassioned, contagious desire to overturn politics-as-usual grew into a national grassroots movement – and changed the face of American politics forever.