Brodeur Blog
Welcome to the Brodeur Blog, home to our company thought leaders and innovators. We hope to share a glimpse into the minds behind our company and the Relevance Brand.
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To be relevant, tell more stories
Storytelling is a buzzword squeaked across the whiteboards of every marketing department on the planet. But the concept will never jump the shark because storytelling works.
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We’re Following the Money more than Woodward and Bernstein
Six years after the recession ended, Americas are still obsessed with financial security to the point that it’s affecting our work performance.
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A Penny for Your Thoughts
How often do people think about money? Or loved ones? Or intimacy? Read the blog to find out.
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Wellness, Healthcare and Talking Things. Specifically, the Internet of Things
If you want to be in the next healthcare marketing hot spot, go to the intersection of healthcare and wellness and then look up the road for the approaching Internet of Things.
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Is Reading Still Fundamental?
The words in “The Adventures of Huckleberry Finn” haven’t changed in 130 years, but the experience of reading it sure has.